JC Carter joined the Lady Mavs coaching staff as an associate head coach in July 2020.
Carter came to UTA after spending two seasons (2018-20) as an assistant coach at Florida State, where he helped lead the Seminoles to a 48-17 record.
One of his main responsibilities at FSU was handling the team’s guard play, which included standout years by seniors Nicki Ekhomu and Nausia Woolfolk. Ekhomu garnered her first-ever All-America season as a senior, averaging 14.9 points and having a 2.0 assist/turnover ratio. Ekhomu led FSU with 16.0 points in ACC play and earned her first selection to the All-ACC First Team.
Carter played an integral role in FSU defeating six AP Top 25 teams in 2019-20 and finishing with a 24-8 overall record (11-7 in ACC play). FSU made the program’s second ACC title game ever after defeating top-seeded Louisville, 62-60, in the ACC Tournament Semifinals.
Prior to his stop in Tallahassee, Carter was an assistant at Utah State for four seasons (2014-18). While with the Aggies program, he oversaw player skill development, ran summer camps and played a big role in recruiting. Under his watch, the 2015-16 season was highlighted by the Aggies ranking in the top half of the Mountain West Conference in every offensive category.
In his four seasons at Utah State, he helped two players earn Mountain West Freshman of the Year honors in guard Eliza West (2017) and fellow guard Funda Nakkasoglu (2015).
Prior to a brief stint as a men’s assistant coach at John Brown University (2013-14), Carter spent two seasons at the helm of Marshfield High School (Mo.). In 2011, Carter took over the Blue Jay program at Marshfield, leading the boys' team to back-to-back conference championships. In his first season, Carter was named the Central Ozark Conference Coach of the Year as his team made an appearance in the MHSHAA 4A Top-10.
He spent four seasons in multiple capacities at his alma mater, Southwest Baptist University in Bolivar, Mo. He was named the assistant men's basketball coach in 2007 and quickly helped lead the program to a Mid-America Intercollegiate Athletics Association (MIAA) Championship in 2008. After one season with the men's program, Carter assumed his first collegiate head coaching position, taking over the SBU women's team for three seasons. His Lady Bearcat teams were known for their three-point prowess, as SBU ranked second in the nation in triples made.
Carter also spent time on the west coast, moving to Los Angeles to take charge of the Village Christian High School boys team. After two seasons (2004-06), he was offered an assistant coaching position at Cal State Northridge, where he worked for the 2006-07 season coordinating recruiting efforts, team travel and opponent scouting reports.
He started his coaching career when he went to assume the director of basketball operations position at Texas-Pan American for the 2003-04 campaign, spending a single season in Edinburg.
Carter's playing career began at Angelina College in Lufkin, Texas, where he spent one season in NJCAA competition prior to transferring to Stephen F. Austin for his sophomore campaign. In 2000, Carter transferred for his last two years at NCAA II Southwest Baptist in Bolivar, Mo., where he earned the Greg Germany 2002 Senior Leadership Award for his efforts.
WHAT THEY ARE SAYING ABOUT CARTER
“I would like to thank JC for his hard work, service and dedication to Florida State Women’s Basketball. He made our players better these last two years. We wish him nothing but the best at UTA.”
- Sue Semrau
Florida State Head Women’s Basketball Coach
“It’s an exciting day for Lady Mav basketball. We have hit a home run in hiring JC Carter as our new Associate Head Coach. I have known JC through the recruiting world for the past couple of years and I have admired his work ethic and attention to details in building relationships with coaches, players and colleagues. JC comes to UTA with multi-faceted experience which will impact our program on many different levels. His recruiting contacts are far and wide, his knowledge of the game is tremendous and his player development skills speak for themselves. He is a great fit for our coaching staff, our players, and our program. I’m looking forward to getting him on campus, going to work and continuing to take our program to the next level.”
- Krista Gerlich
UTA Head Women’s Basketball Coach
THE JC CARTER FILE
Experience
UTA (July 2020-Present) – Associate Head Coach
Florida State (2018-20) – Assistant Coach
Utah State (2014-18) – Assistant Coach
John Brown University (2013-14) – Assistant Coach (Men’s)
Marshfield High School (2011-13) – Head Coach (Boys)
Southwest Baptist University (2008-11) – Head Coach
Southwest Baptist University (2007-08) – Assistant Coach (Men’s)
Cal State Northridge (2006-07) – Assistant Coach
Village Christian High School (2004-06) – Head Coach (Boys)
Texas-Pan American (2003-04) – Director of Basketball Operations
Playing Career
Angelina College (NJCAA) – (1998-99)
Stephen F. Austin – (1999-2000)
Southwest Baptist (D2) - (2000-02)
Education
Southwest Baptist ‘03
Personal
He is the father of two sons, Landon and Tate.
