READ. EARN. CHEER.
The Mavs Reading Program encourages students to build a love of reading while earning the opportunity to experience UTA Mavericks basketball! Students who achieve their assigned reading goals will earn special prizes from UTA Athletics and our partners.
FREE for eligible Pre-K–5th grade students.
For questions about the Mavs Reading Program contact Maliah LaCour at mxl0490@mavs.uta.edu
Registration deadline: October 12, 2026 at 5 p.m. CT
The Maverick Reading Program begins Monday, October 19 and will run through March 6, 2027.
Students complete their grade-level reading goal during the Mavs Reading Program.
READ - Build a love of reading
Students complete their grade-level reading goal during the Mavs Reading Program.
EARN - Reach your reading goal
Students who complete the program earn three digital tickets to a selected UTA Mavericks basketball game.
CHEER - Experience the Mavericks
Students get to celebrate their accomplishment with a special UTA game-day experience.
1. REGISTER
Schools register to participate in the Mavs Reading Program.
2. READ
Students complete their grade-level reading goal between October 19, 2026 and February 12, 2027.
3. SUBMIT
Schools track student participation and submit completed reading forms.
4. REDEEM
Qualifying students receive three digital tickets to one selected UTA Mavericks basketball game.
Pre-K–3rd Grade - Read 5 books
Students in Pre-K through 3rd grade must complete the assigned reading goal.
4th–5th Grade - Read 3 books
Students in 4th and 5th grade must complete the assigned reading goal.
Complete the Program. Cheer on the Mavs!
Students who complete their reading goal will receive three (3) tickets to one select UTA Mavericks Basketball game.
Students can choose from the following experiences:
Mavericks Double- Header
- Date: Saturday, December 19
- Time: 2:00 p.m.(Florida Gulf Coast - WBB) & 5:00 p.m. (North Florida - MBB)
- Promotion: Ugly Holiday Sweater Day
Men's Basketball vs Central Arkansas
- Date: Saturday, January 9th
- Time: 2:00 p.m.
- Promotion: White Out Game
Women's Basketball vs Tarleton State
- Date: Wednesday, March 3
- Time: 6:30 p.m.
- Promotion: National Women in Sports Day
Pizza Party: The grade level with the most completed Mavs Reading Program forms will win a pizza party, courtesy of UTA Athletics!
The Mavs Reading Program is FREE for eligible Pre-K–5th grade students attending participating schools in the DFW Metroplex!
Are You a Teacher or School Coordinator?
Bring the Mavs Reading Program to your students! The Mavs Reading Program provides an opportunity for your students to build positive reading habits while earning a special experience at a UTA Mavericks basketball game.
For questions about the Mavs Reading Program contact Maliah LaCour at mxl0490@mavs.uta.edu
Registration deadline: October 12, 2026 at 5 p.m. CT
